
Katherina Tudball
- Senior Creative Director
- United Kingdom
- Member since 2003
Born in Kuala Lumpur, raised in London Katherina is a creative leader with over 20 years’ experience creating brands for clients like the Science Museum, Cambridge University, Historic Royal Palaces, and the BBC. With a passion for design that delivers a positive social impact, she has worked on many projects in the arts, culture, education and non-profit sectors. She began her career at johnson banks, later joined The Partners, then Superunion, and now leads a creative team at Design Bridge and Partners London.
A regular awards judge and industry speaker Kath has served on numerous D&AD juries and has served as Jury President for both Professional and New Blood Awards. She has appeared on stage at the D&AD festival presenting award winning work and appearing on panel discussions.
With more than a dozen D&AD pencils under her belt, her rebrand work for BBC Two and Shakespeare’s Globe took home a combo of three Silver Cannes Lions and three D&AD awards including a coveted Yellow Pencil. In 2023 she led the brand identity for the Eurovision Song Contest, hosted by Liverpool on behalf of Ukraine, a project which received The Clio’s highest honour: a Grand award.
Kath's passionate advocacy for diversity in creativity has been recognised by D&AD's members, who elected her to the Board of Trustees in 2016 where she served for three years. A graduate of Central Saint Martins, Kath has a keen interest in design education, leading Design Bridge and Partners programmes with D&AD New Blood and Shift to promote emerging creative talent. She is a regular visiting lecturer and has served as an external examiner and advisory board member for UK arts universities.
Contact Katherina.
D&AD Awards (15)
-
BBC Two Rebrand
- Branding
- BBC Creative / Superunion
- BBC
- Branding
- Brand Expression in Moving Image
- 2019
-
Dear World... Yours, Cambridge
- Writing for Design
- johnson banks
- Cambridge University Development and Alumni Relations
- Writing for Design
- Writing for Branding Schemes
- 2016
-
Great British Fashion Stamp Set
- Graphic Design
- Royal Mail
- Royal Mail
- Graphic Design
- Stamps
- 2013
-
BBC Two Rebrand
- Branding
- BBC Creative / Superunion
- BBC
- Branding
- Channel Branding & Identity
- 2019
-
Shakespeare's Globe: The Old and New Collide
- Graphic Design
- Superunion
- Shakespeare's Globe
- Graphic Design
- Posters
- 2018
-
Cystic Fibrosis
- Writing for Design
- johnson banks
- Cystic Fibrosis Trust
- Writing for Design
- Writing for Brands
- 2014
-
Science Museum Identity
- Branding
- johnson banks
- Science Museum
- Branding
- Branding Schemes/Large Business
- 2011
-
Pleasure Beach Typeface
- Graphic Design
- johnson banks
- Pleasure Beach Blackpool
- Graphic Design
- Logos & Typefaces
- 2007
-
Send a Letter
- Graphic Design
- johnson banks
- johnson banks
- Graphic Design
- Greeting Cards, Invitations & Stamps
- 2006
-
Send a Letter
- Typography
- johnson banks
- V&A
- Typography
- Graphic Design
- 2006
-
The johnson banks website
- Digital Crafts
- johnson banks
- Digital Crafts
- Art Direction
- 2006
-
The johnson banks website
- Digital Crafts
- johnson banks
- johnson banks
- Digital Crafts
- Interface & Navigation
- 2006
-
Shelter
- Integrated Communication
- johnson banks
- Shelter
- Integrated Communication
- Integrated Design
- 2005
-
Fashion UK
- Editorial & Book Design
- Johnson Banks
- Conran Octopus
- Editorial & Book Design
- Book Covers
- 2003
-
BBC Two Rebrand
- Animation
- Superunion + BBC Creative
- BBC
- Animation
- Motion Graphics
- 2019