Marcelo Reis
- Brazil
Marcelo Reis is the Co-President and CCO at Leo Burnett Tailor Made and one of the leading creative professionals in the Brazilian market.
Reis was responsible for directing works such as Come to the streets, for Fiat; Bentley Burial, for ABTO; and My Blood is Red and Black, for the soccer team Esporte Clube Vitória and Hemoba, which led to the most awarded campaign in 2013, according to The Gunn Report’s All Guns Blazing category.
Reis helped to win two Golds and six Silvers and include 14 campaigns on the shortlist, making Leo Burnett Tailor Made the 3rd Brazilian agency with the most Lions at the 2013 Cannes Festival. That same year, he was recognized by Advertising Age as one of the six most awarded Creative Directors in the world.
He has won international awards, including: the Gold Lion at Cannes, the London Festival, Clio Awards, One Show, Agency of the Year in 2009 at Cannes and prizes at major advertising festivals in Brazil. Marcelo and his team also won 8 Cannes Lions in 2013 and 22 more in 2014, making his agency the one that brought the most Lions to Brazil this year and the most award-winning in the country, according to Lions Health. He was on the Cannes Lions Press Jury in 2014.
D&AD Awards (4)
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Don't Make-up and Drive
- Press Advertising
- Leo Burnett Brasil (Leo Burnett Tailor Made)
- Fiat
- Press Advertising
- Press Advertising
- 2015
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SportsCenter Emoji-Fied
- Media
- Leo Burnett Tailor Made
- Samsung
- Media
- Use of Talent and Influencers
- 2019
-
Black Salary Friday
- PR
- Leo Burnett Tailor Made
- Instituto Identidades do Brasil (ID_BR)
- PR
- Reactive Response
- 2019
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Cinema Selfie
- Media
- Leo Burnett Tailor Made
- Samsung
- Media
- Use of TV & Cinema
- 2019