Rodrigo Jatene
- Chief Creative Officer
- United States
- Member since 2017
Rodrigo Jatene is the Chief Creative Officer of DDB Chicago, leading the overall vision, culture and product of the legendary agency as it evolves into a future-forward creative powerhouse.
Prior to DDB, Jatene spent 7 years at Grey. First, running Grey Brazil as Co-President & CCO, then as CCO of Grey West, overseeing the Los Angeles and San Francisco offices. From his first day with the network, he sat on the Grey Global Creative Board as a permanent member. Throughout his journey, he led his offices to unprecedented achievements, landing 30+ new brands and winning more creative and effectiveness awards than any other Grey office had ever won, taking up the network’s #1 creative post for 3 years in a row (2017, 18 & 19), as well as Brazil’s most innovative agency (2016, 17 & 18).
Jatene was also a driving force behind Grey Latam's historic back-to-back Cannes Lions' Regional Network of the Year (2017 & 2018), securing Grey Brazil a coveted spot among the Top10 Agencies of the Decade in Latin America.
Throughout his career, Rodrigo has received every single top international creative honor several times over, including 68 lions at Cannes and 50+ Grand-Prix in all the most prestigious festivals around the globe, such as Cannes Lions, OneShow, Art Directors Club, Andy Awards, Effie Awards, Eurobest, New York Festivals, El Ojo de Iberoamérica and CCSP, along with numerous medals in shows like D&Ad, Clio and LIAs.
Some of his campaigns also figure amongst the acclaimed lists of Warc, Gunn Report, AdAge's Award Report, and Directory's Big Won Rankings.
Jatene is also one of the few people in the industry to achieve in 4 different opportunities a Cannes Gold Lion followed by a Gold Effie for the same project: ‘Corruption Detector’ in 2018, ‘The Colour of Corruption’ in 2017, ‘Bentley Burial’ in 2014 and ‘My Blood is Red & Black’ in 2013.
With over 23 years of experience across 3 continents, he has created local, regional and global campaigns for brands of almost every industry, working at agencies like Grey, Leo Burnett, Wunderman, McCann, DM9DDB, AgenciaClick, EURO RSCG.
Over these years, he had the honor to serve and chair juries at festivals like D&Ad, Cannes Lions, Andy Awards, New York Festivals, El Ojo, Wave Festival and CCSP.
Jatene has 2 sons, a lovely wife, and a serious sports addiction — while off-duty, if he's not watching or playing soccer, baseball, basketball or football with his kids, he's probably training for his next triathlon race.
Contact Rodrigo.
