anne cecile michaud lichtenstein
- France
- Member since 2016
As Global Chief Strategy Officer, Anne-Cécile leads strategic planning across all integrated media and content for Havas Media Group. Partnering closely with local operations and multi-disciplinary teams across the network, she helps design meaningful connections between brands and consumers to meet the current and future needs of clients. She is responsible for strategic methodologies, tools and processes, new business strategy and awards, and she manages the 3Is community, the network made of all Havas Media Group strategists through the world, 3Is standing for Inspiration, Ideas and Innovation. With her global team, she’s also in charge of strategy for all Havas Media Group global clients such as PUIG, LG, Emirates, Danone, LVMH, Disney, Swarovski or Telefonica.
Anne-Cécile has spent over 20 years working in both media and advertising agancies. Before joining Havas Media 5 years ago, Anne-Cécile was BETC Director of Integration. She was previously Vice-President of Leg in charge of strategies. On the media side, she spent 5 years as DDB Media Director after starting her carreer at OMD and Initiative Media.
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