Geoffrey Edwards

Geoff is currently Executive Creative Director at GALE, a data Inspired creative media consultancy.

There he enlisting CX strategy, design, and data scientists to create modern solutions for clients businesses.

Previously, Geoff was Executive Creative Director on Apple Services at TBWA \ Media Arts Lab, the bespoke agency for Apple. There he launched the highly anticipated Apple TV+ subscription service.

He also lead the global launch of the Apple AirPods Pro leading to 60 million sold in 2019.

Geoff was VP, Executive Creative Director at R/GA, Los Angeles.

There he leveraged emerging technology, design and entertainment to build brands like Disney, Nike, PepsiCo, and Hollywood Foreign Press Association.

Geoff was Head of Creative at CAA Marketing, the largest and most Influential talent agency in the world.

There he worked with an elite roster of entertainment talent and studios to set new standards for branded content.

Geoff has worked for and founded some of the most creative agencies in the Industry.

And he’s won 2 Grand Prix Awards at Cannes Lions and 2 Cannes Advertiser of the Year honors for his work and was nominated for an Emmy for his film ‘The Look’ for P&G.

In 2016 he Co-Founded SATURDAY MORNING, a Nonprofit that leverages the power of creativity to help solve social injustice.

His thought leadership’s been covered by The New York Times, Campaign, Hollywood Reporter, Creativity, WIRED, and Fast Co to name a few.