Carmen Bistrian
- Creative Excellence Advisor & Global Product Excellence Director
- Romania
I started my career in advertising 2006, on the PR side of things, working for Weber Shandwick, Saatchi & Saatchi PR and Ogilvy PR. 7 years later I joined McCann
Worldgroup and switched to Creative Excellence.
In the past 13 years I have built and led the Creative Excellence program of McCann Worldgroup, starting with McCann Central Eastern Europe, then Europe & UK and, as of 2022, I have been promoted to a global role.
We’ve had so far 13 years of winning all major creative awards with our biggest brands, including Creative Network of the Year in Cannes Lions.
My current focus is Global Brands, proudly working with an amazing global creative team to drive creative excellence on clients like Mastercard, L’Oreal, Opella, Reckitt, Nestlé, Ikea or Microsoft.
As of January 2025 I was promoted to Interpublic Creative Excellence Advisor, working together with Susan Credle, Interpublic Creative Advisor, to ensure creativity remains the top priority for the entire IPG network. I will be splitting my time between
my role within Interpublic, and my current Global Product Excellence Director position at McCann Worldgroup.
I was born in Transylvania and I am currently living in Bucharest, but I travel most of the time and I love it.
I graduated Foreign Languages and Literature and I am fluent in 5 languages: Romanian, French, English, Spanish and Italian.
Contact Carmen .
