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Lisa Desforges

Lisa Desforges

  • Head of Strategy
  • United Kingdom
  • Member since 2006

A specialist in creative strategy, concept development, copywriting and name creation, Lisa currently heads up the strategy department at B&B studio. Over the past 20 years, she has worked as a creative consultant to a select group of design agencies in London and New York City, and directly for brands in the UK, USA and Japan.

A natural multitasker, Lisa divides her time between developing focused brand positioning and creative strategy for new and growing brands, creating names for entrepreneurial start-ups, and crafting advertising, packaging and promotional copy for all kinds of businesses. She has written three books for brands on the subjects of typography, spirits marketing and Belgian beer, and her work has been recognised by the D&AD, DBA, Design Week, Fab, The Dieline, Pentawards, Mobius and Transform juries.

Contact Lisa.