Defri Dwipaputra
- Executive Creative Director
- Indonesia
Defri is a proven visionary Executive Creative Director at Dentsu Creative Jakarta, renowned for creating campaigns that deeply connect with audiences through a profound understanding of human behavior. His work goes beyond conventional advertising, showcasing creativity as a force for societal impact. Defri believes campaigns should transcend product promotion, serving a clear purpose to inspire change and foster meaningful connections.
With over a hundred awards locally and internationally, including accolades from Indonesia’s Citra Pariwara, Madstars, The One Show, Cannes Lions, Adfest, Spikes Asia, MMA, and the MEA Awards, Defri’s dedication to purposeful creativity has earned him global recognition. These honors highlight his ability to deliver work that not only achieves results but also contributes to a larger societal good.
Defri has worked with prominent local and international brands across industries, including crafting impactful campaigns for Honda’s two-wheel and four-wheel vehicles, BCA, IKEA, Lion Wings, Sosro, Danone, Guinness, Johnnie Walker, Durex, and Spotify's Artism. His ability to navigate diverse market dynamics and deliver creative solutions has solidified his reputation as a trusted partner for brands aiming to create meaningful impact.
Defri’s portfolio reflects a relentless drive for innovation and purpose, establishing him as a creative force in the Indonesian and global advertising landscapes
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