Franki Goodwin

Franki Goodwin is the Chief Creative Officer at Saatchi & Saatchi London and Executive Producer at Western Edge Pictures – her Feature Film Production Company. 

After graduating from Glasgow School of Art, she started Franki&Jonny – a design and digital agency for entertainment brands. For ten years, they developed integrated, award-winning movie campaigns. Franki was recently credited by the FWA as a ‘Digital Pioneer’ for her work in this period.

In 2011, she started to develop her own films and the marketing strategies around them. Credits include “Prevenge”, which opened Venice Critics Week 2016 and 'Pistorius' the Amazon Original Series which launched globally in 2018.

She joined Saatchi in 2013, bringing her unique digital expertise and storytelling skills to an integrated advertising role, as creative lead on multiple clients including HomeAway, Direct Line, Deutsche Telekom and Betway.

Franki has won over 100 international creative awards including a BAFTA, a few Gold Cannes Lions, Clios and D&ADs. She has also been honoured to be a judge for the Cannes Lions, the Royal Television Society, The Creative Circle and has appeared on panels about everything from Movie Posters to Virtual Reality.

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