
helene segol
- Managing director & EP
- France
Hélène Ségol’s journey began with anthropology studies, including a year researching the symbolism of turtle meat in Costa Rica (yes, really). But her curiosity and creativity led her to filmmaking, earning degrees from La Fémis (Paris) and Filmakademie (Stuttgart).
Fresh out of film school, she joined Wanda, where she spent 13 transformative years, taking on multiple roles. She initially led their music video department, earning international recognition for iconic projects such as Yoann Lemoine’s music videos and I <3 U So for Cassius with WAFLA, among others. She later founded Wanda Digital, which achieved remarkable success in its first year, winning numerous accolades, including ten Cannes Lions and FWAs of the Year. Eventually, she took charge of managing Wanda’s roster of international A-list directors, further solidifying her reputation as a visionary leader in the industry.
After her years at Wanda, Hélène ventured into entrepreneurship by founding the cosmetics brand Green Barbès. The brand quickly gained success, ultimately being acquired by Blissim Paris. Yet, her love for production called her back, leading her to take the helm of Stink Films’ Paris branch in 2021.
Hélène’s portfolio expanded to high-profile campaigns for prestigious brands such as Lacoste, Cartier, Evian, Lego… collaborating with acclaimed directors like Seb Edwards , Fredrik Bond, Traktor, Gary Freedman, Félix Brady, James Rouse…. Her passion for pushing creative boundaries shines through great projects like Timeless by Seb Edwards for Lacoste, which earned an impressive tally of awards, including four British Arrows, four D&AD Pencils, and five Cannes Lions.
Today, as Deputy Managing Director at LA\PAC, Hélène nurtures some of the industry’s brightest talents, including tirelessly championing bold ideas and expanding their influence both locally and globally.
From turtle meat symbolism to leading award-winning productions, Hélène’s career is a testament to her relentless creativity, determination, and love for storytelling.
Contact helene.