I'm a psychologist with a postgraduate degree from LSE who turned creative. Nerd by nature with a good feeling for digital, UX and gamification. Love puns, not ashamed to make them either. I use my social clumsiness to my advantage to bring in a fresh perspective on interactions and daily live.
When I'm not sleeping or eating I'm usually solving difficult problems with my partner-in-creative Paul J. de Ridder.
Contact Yme.
Things To Do
D&AD Awards 2025
Explore
Impact, B corporations and the business of design
Confronting bias in business and advertising
The value of design for all
Creative insights on how to combat the climate crisis
D&AD Masterclasses
ExploreThings To Do
D&AD Awards 2025
Explore
Impact, B corporations and the business of design
Confronting bias in business and advertising
The value of design for all
Creative insights on how to combat the climate crisis
D&AD Masterclasses
Explore