Florence Bellisson
- Chief Creative Officer, BETC étoile rouge
- France
Major graduated from Penninghen and the Göteborgs university in Sweden, Florence Bellisson started her career at Betc as art director.
She has been appointed creative director and signed iconic campaigns for AirFrance, Aigle, Yves Saint Laurent beauté.
After 15 years at Betc, she joined Publicis 133 as executive creative director, before joining in 2016 Hermès as creative communication director.
After this experience, she came back in the Publicis group where she took up the position of creative chief officer to support the merging of two strong entities (publicis 133 & razorfish) by creating an agency more than ever digital and luxury : Publicis luxe.
She also led all the communications for Lancôme and the business development.
In 2019, she has joined Betc Etoile Rouge as chief creative officer and integrated accounts such as Givenchy beauté, Sephora,Valentino, Lacoste, Le Bon Marché, Yves Saint Laurent beauty.
She has also grown the client portfolio by winning accounts like Filorga, Veuve Clicquot, Paco Rabanne, Cacharel, Bompard.
