Laurent Marcus
- Creative Technologist
- Australia
- Member since 2022
Laurent started his advertising career in France in 2010 at independent agency Buzzman as a digital producer, delivering internationally awarded interactive campaigns for Tipp-ex (Hunter vs. bear on Youtube), Milka (The last square), MTV Mobile (Gif Me More), Nokia (Amazing calls), Burger King (Whopper Fast-Pass), Hermes (Tie Break) and more.
In 2014, he joined Leo Burnett Sydney to manage the digital production team, leading to some of the agency's most innovative campaigns including: Cheers to a Legend (Bundaberg Rum), brainBAND (Samsung), Pocket Patrol (Samsung), Silent Whistle (Samsung).
Passionate about work that connects with people through technology and entertainment, he became Creative Technology Director in 2018.
Achievements includes working on the launch of Samsung S9 phones during Vivid 2018 giving the luna park 17,000+ facelifts, the win of a Media Bronze Lion for Samsung Powershare Stations, taking part in launching Oporto’s first vegan burger by getting haters to eat their words, hijacking over 850,000 iPhone reviews on YouTube to promote the Samsung Note 10 and also participating in creating the first Australian online marketplace for camera and photography gear for Canon Australia: Kyoyu.
In 2021, he joins Special Group Australia as Creative Technologist. Working across Sydney, Melbourne and Los Angeles.
Contact Laurent.
