Fred Levron
- Worlwide Creative Partner
- United States
- Member since 2020
As FCB’s Worldwide Creative Partner, Fred teams up with Global CCO Susan Credle to make FCB one of the most creative and meaningful advertising network in the world. After 4 years of a transformation journey, FCB was named most creative network at One club of creativity 2020. Adage Best place to work in 2020. North America most creative network in Cannes Lions 2019.
Over the last 20 years Fred had been recognized as one of the industry’s most progressive creative thinker and leader. His vision of creativity was shaped as he graduated from the truly first European creative school for the digital age in the 90’s and as he was running his own digital shop at the age of 22.
“Whopper Detour” for Burger King, "Story sign" for Huawei, “Project Understood” for Google, “The sharing can” for Coca Cola, “Circles” for Levis, “Shindoor Khela, no condition apply” for Times Of India are great execution of what Fred's work stand for: building brands and business through outstanding and modern creativity. Fred was ranked #1 best Chief Creative Office by" The Drum World creative ranking" and "The One club for creativity" in 2020.
Fred is known for his pivotal role in helping local and global iconic brands to find their voice in the modern world. Previously to FCB Fred was part of the creative leadership team at Creative Artist Agency (CAA), the 4 times Emmy award branded entertainment agency based in Los Angeles. CAA marketing’s work is inspired by a vision that Fred helped define and execute: create pop culture for brands and help brands to play a meaningful role into pop culture.
Before working in America Fred was in Paris. He, former CCO Chris Garbutt and managing team turned Ogilvy Paris into a world famous creative powerhouse. Helping iconic global brands like Coke Zero, Perrier, Mondelez, Louis Vuitton, Nestle to build their business through outstanding creative work. In 2013 Ogilvy Paris was named best creative agency of the year at One show, D&AD and Webby.
Contact Fred.
D&AD Awards (36)
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Raising Profiles
- E-Commerce
- FCB Inferno
- The Big Issue / LinkedIn
- E-Commerce
- Use of Social Networks
- 2021
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Raising Profiles
- Digital
- FCB Inferno
- The Big Issue / LinkedIn
- Digital
- Social
- 2021
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Michelob Ultra Courtside
- Media
- FCB New York
- Michelob Ultra
- Media
- Entertainment
- 2021
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The Nominate Me Selfie
- PR
- PR
- Single Market
- 2022
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The Nominate Me Selfie
- Experiential
- Experiential
- Responsible Activations
- 2022
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Bedtime Stories
- Experiential
- Experiential
- Use of MR
- 2022
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Michelob ULTRA Courtside
- Digital
- FCB New York
- Michelob Ultra
- Digital
- Physical & Digital
- 2021
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Michelob Ultra Courtside
- Entertainment
- FCB New York
- Michelob Ultra
- Entertainment
- User Participation
- 2021
-
Michelob Ultra Courtside
- Direct
- FCB New York
- Michelob Ultra
- Direct
- Events
- 2021
-
Michelob Ultra Courtside
- Media
- FCB New York
- Michelob Ultra
- Media
- Collaboration
- 2021
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Disease Dilemmas
- Integrated
- Integrated
- Health & Wellbeing
- 2022
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Bedtime Stories
- Digital
- Digital
- Use of XR
- 2022
-
The Nominate Me Selfie
- Experiential
- Experiential
- Community
- 2022
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The Nominate Me Selfie
- Media
- Media
- Interaction
- 2022
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Bedtime Stories
- Digital
- Digital
- Storytelling
- 2022
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Bedtime Stories
- Digital Design
- Digital Design
- Connected Experiences
- 2022
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Michelob Ultra Courtside
- PR
- FCB New York
- Michelob Ultra
- PR
- Events & Stunts
- 2021
-
Michelob Ultra Courtside
- PR
- FCB New York
- Michelob Ultra
- PR
- Entertainment
- 2021
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Raising Profiles
- Impact
- FCB Inferno
- The Big Issue / Linkedin
- Impact
- Initiatives / Nonprofits
- 2021
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Unboxing
- PR
- FCB&FiRe Spain
- Netflix
- PR
- Digital & Social
- 2021
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Unboxing
- PR
- FCB&FiRe Spain
- Netflix
- PR
- Entertainment
- 2021
-
Unboxing
- Media
- FCB&FiRe Spain
- Netflix
- Media
- Social
- 2021
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SICK BEATS
- Product Design
- Area 23
- Woojer
- Product Design
- Prototypes
- 2021
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The Momentous Moments of Max and Maxine
- Production Design
- Area 23
- Lilly / Cyramza
- Production Design
- Animated
- 2021
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The Nominate Me Selfie
- Impact
- Impact
- Local Solution
- 2022
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The Nominate Me Selfie
- PR
- PR
- Digital & Social
- 2022
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The Nominate Me Selfie
- Media
- Media
- Mobile
- 2022
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The Nominate Me Selfie
- Media
- Media
- Direct
- 2022
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Bedtime Stories
- Radio & Audio
- Radio & Audio
- Entertainment
- 2022
-
Bedtime Stories
- Digital Design
- Digital Design
- Digital Experiences
- 2022
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Michelob Ultra Courtside
- Spatial Design
- FCB New York
- Michelob Ultra
- Spatial Design
- Installations
- 2021
-
Michelob Ultra Courtside
- Digital Design
- FCB New York
- Michelob Ultra
- Digital Design
- Immersive Experiences
- 2021
-
Michelob Ultra Courtside
- Integrated
- FCB New York
- Michelob Ultra
- Integrated
- Collaborative Campaigns
- 2021
-
Unboxing
- Digital
- FCB&FiRe Spain
- Netflix
- Digital
- Social
- 2021
-
The Momentous Moments of Max and Maxine
- Animation
- Area 23
- Lilly / Cyramza
- Animation
- Traditional
- 2021
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SICK BEATS
- Future Impact
- Area 23
- Woojer
- Future Impact
- Design
- 2021