Pancho Cassis
- Partner & Global CCO
- Spain
Chosen by Adweek as one of the most creative people in the world in 2018, Pancho was appointed Partner and Global Chief Creative Officer of DAVID after a successful past with LOLA MullenLowe and only a month after starting his agency MAD.
In his first two years leading the company, DAVID Miami achieved a historic triple crown: being named Agency of the Year at the One Show, the D&AD, and the Clios in the same year. Also, the newly opened DAVID Madrid became one of the most awarded agencies globally, with the Stevenage Challenge winning 3 Grand Prix and a Titanium Lion in Cannes.
And it’s not the only time this has happened. In his four years running DAVID, all offices have been ranked as the most awarded in their country at least once, including Madrid, which has achieved it four years in a row.
During his career, he has led the work for popular brands like Burger King, Netflix, Corona, Dove, and Magnum and created the most talked about campaign during the World Cup in Russia, Hidden Flag.
Awarded his first gold lion as a trainee at age 22, Pancho totals 133, including 5 Grand Prix and 2 Titanium lions. Plus, a Black Pencil for the celebrated Moldy Whopper campaign, 70 Grand Prix, and 1.034 awards from some of the most recognized festivals in the world, including the Effie, Clio, D&AD, and One Show, amongst others.
Ad Age recently nominated him for CCO of the Year in North America, and DAVID Madrid was named International Agency of the Year in 2022. He is a member of Ogilvy’s Creative Council.
Contact Pancho.
D&AD Awards (20)
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Even More Confusing Times
- Writing for Advertising
- Writing for Advertising
- Radio & Audio
- 2022
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Confusing Times
- Writing for Advertising
- Writing for Advertising
- Film
- 2022
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The Menu Court
- Direct
- DAVID Madrid
- Burger King
- Direct
- Digital
- 2021
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Confusing Times
- Writing for Advertising
- DAVID Madrid
- Burger King
- Writing for Advertising
- Radio & Audio
- 2021
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Sunbrew
- Integrated
- Integrated
- Health & Wellbeing
- 2022
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Even More Confusing Times
- Press & Outdoor
- Press & Outdoor
- Press Campaigns
- 2022
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Bigger Picture
- PR
- David Miami
- Anheuser-Busch
- PR
- Reactive Response
- 2021
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Bigger Picture
- PR
- David Miami
- Anheuser-Busch
- PR
- Public Affairs
- 2021
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Homes of the Whopper
- Press & Outdoor
- David Miami
- Burger King
- Press & Outdoor
- Innovation
- 2021
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Confusing Times
- Radio & Audio
- DAVID Madrid
- Burger King
- Radio & Audio
- Commercial Campaigns
- 2021
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Homes of the Whopper
- Direct
- David Miami
- Burger King
- Direct
- Press & Outdoor
- 2021
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The Natural Bar: The Bar That Leaves no Trace
- Spatial Design
- Spatial Design
- Retail
- 2022
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Meat?
- Press & Outdoor
- Press & Outdoor
- Poster Campaigns
- 2022
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Even More Confusing Times
- Radio & Audio
- Radio & Audio
- Commercial Campaigns
- 2022
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Even More Confusing Times
- Writing for Advertising
- Writing for Advertising
- Press
- 2022
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The Impossible Combo
- Direct
- Direct
- Products & Services
- 2022
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The Impossible Combo
- E-Commerce
- E-Commerce
- Promotions
- 2022
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Twitter Dad
- PR
- DAVID Madrid
- PR
- Use of Micro-Talent & Influencers
- 2021
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The Menu Court
- Experiential
- DAVID Madrid
- Burger King
- Experiential
- Online Experiences
- 2021
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Homes of the Whopper
- Media
- David Miami
- Burger King
- Media
- Press & Outdoor
- 2021