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Side Hustle Jury

  • D&AD Awards 2022

Passion projects run by individuals or teams alongside their main job.

Side Hustles must be ‘independently owned’, i.e. substantially owned by its founders and not commissioned, owned or funded by an employer.

A Side Hustle cannot be the entrant’s Main Hustle.

Shortlisted entrants must be available to present their idea to a panel of judges as part of a virtual Pitch Day on 12 May. As part of your prize, you will be invited to a Masterclass with Tom Evans on 5 May, entitled 'Presenting Creative Work'. Attending the class is not mandatory, however it is strongly recommended in order to prepare for Pitch Day. For more information please click here.

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Subcategories

You can enter your work in the following subcategories.

  • 9001 - Start-Up / Emerging Talent

    Reserved exclusively for side-hustlers who are still in education, have recently graduated or are non-professionals. The start-up category is for projects in the first stages of operation. You should be able to demonstrate appropriate research and testing, although you are unlikely to have a fully developed business model or funding.
  • 9002 - Start-Up / Junior Professional

    Applies to anyone with less than 5 years experience working on creative commercial projects. This category is for projects in the first stages of operation. You should be able to demonstrate appropriate research and testing, although you are unlikely to have a fully developed business model or funding.
  • 9003 - Start-Up / Established Professional

    Recognises Side Hustles from anyone with over 5 years experience working on creative commercial projects. This category is for projects in the first stages of operation. You should be able to demonstrate appropriate research and testing, although you are unlikely to have a fully developed business model or funding.
  • 9004 - Scale-Up / Emerging Talent

    Reserved exclusively for side-hustlers who are still in education, have recently graduated or are non-professionals. The scale-up category is for projects in the later stages of operation. Your product or service should be fully functional and proven within the marketplace. You should be able to demonstrate success and will likely have received some funding.
  • 9005 - Scale-Up / Junior Professional

    Applies to anyone with less than 5 years experience working on creative commercial projects. The scale-up category is for projects in the later stages of operation. Your product or service should be fully functional and proven within the marketplace. You should be able to demonstrate success and will likely have received some funding.
  • 9006 - Scale-Up / Established Professional

    Recognises Side Hustles from anyone with over 3 years experience working on creative commercial projects. The scale-up category is for projects in the later stages of operation. Your product or service should be fully functional and proven within the marketplace. You should be able to demonstrate success and will likely have received some funding.