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Product Design Jury

  • D&AD Awards 2024

The design of consumer and industrial products and prototypes. The climate and ecological impact of the design will be considered in this category.

Digital products should be entered into Digital Design.

Subcategories

You can enter your work in the following subcategories.

  • 4601 - Consumer

    Products designed for consumer use. Includes everything from homeware and appliances, to consumer electronics and everyday consumer products.
  • 4602 - Industrial

    Products designed for industrial use. Includes everything from stationary and IT equipment, to furniture and lighting for offices, hotels, shops and urban spaces.
  • 4603 - Inclusive

    Products that are accessible to a range of users, regardless of ability, age, gender or other demographic. For example the product may have easy to use functions or only require one hand to use. Products may include a digital element, such as touch-free technology. Fully digital products should be submitted into Digital Design.
  • 4604 - Promotional

    Products that have been distributed as part of a promotional event, stunt or marketing campaign. Usually with a limited production run, and not sold or available commercially. This subcategory is for products only. Packaging should be entered into Packaging Design.
  • 4605 - Prototypes

    An early sample, model, or release of a product that is undergoing user testing at the time of entry. Must be commercially viable. Medical devices without FDA approval are only eligible in this subcategory. Work entered here can only be awarded up to Wood Pencil level and won't be eligible for any other Awards categories except Creative Transformation and Future Impact (subject to meeting it's criteria). You will need to provide evidence of a working prototype.
  • 4606 - Technological Innovation

    The application of new technology, or the use of existing technology in a new way, to create or optimise a cutting edge product. Includes smart devices, energy-efficient designs and robotics, for example.
  • 4607 - Material Innovation

    The application of new materials, or the use of existing materials in a new way, to create or optimise a cutting edge product.