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Typography Jury

  • D&AD Awards 2024

The art of arranging type and lettering for commercial design and advertising projects.
Judges will prioritise the application of type and lettering in this category.

The creation of new type and lettering should be entered into Type Design and Lettering category.

Subcategories

You can enter your work in the following subcategories.

  • 3001 - Integrated

    Projects where a central typography idea is used over a variety of media. For example magazines, online and on packaging.
  • 3002 - Digital

    Typography for digital platforms. Includes event screens, apps, consumer products and electronics, and virtual spaces on the web and in the metaverse.
  • 3003 - Posters

    Typography-led posters, both printed and digital. Can be single or double-sided.
  • 3004 - Press

    Typography-led press adverts, inserts and wraps.
  • 3005 - Packaging

    Typography for packaging. All work entered must have been commercially sold with a barcode or sales identifier, unless it is a promotional item.
  • 3006 - Printed Materials

    Typography for any other print work, including stationery, leaflets, brochures, greetings cards, calendars, record sleeves, stamps and games.
  • 3007 - Publications

    Typography for publications including books, e-books, graphic novels, magazines, newspapers, sections, spreads and supplements.
  • 3008 - Publication Covers

    Typography for publication covers including book covers, magazine covers and newspaper front pages.
  • 3009 - Environmental

    Typography created to be shown in a specific space. Includes signage, environmental graphics, installations, building wraps, street art and interactive sites.
  • 3010 - Kinetic

    Type or lettering that has been animated to bring the brand message to life. Includes kinetic typography for film, music videos, apps, digital poster sites and virtual spaces on the web and in the metaverse.
  • 3011 - Logos

    Logos where the use of typography is a central feature of the work. Includes motion logos.
  • 3012 - Use of XR

    The use of immersive technologies to extend reality and change the way brands interact with consumers. Includes the use of AR, VR or MR to blend real and virtual worlds, and applications across web 3.0 and the metaverse.