Design Transformation Jury
- D&AD Awards 2021
Work that's transforming business by design. Judges will be focusing on creative outputs and how they have resulted in tangible business change. Work must go beyond the conceptual.
Subcategories
You can enter your work in the following subcategories.
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2201 - Digital
Design transformation where digital and technology are at the core of the solution. The judges will be looking for tangible creative outputs that have transformed businesses by resulting in operational efficiencies, improved customer/employee experiences and revenue growth, for example. -
2202 - Operational
Design transformation where design thinking is applied to operational challenges. For example designing new training systems, reimagining recruitment and internal communications, or unifying departments and businesses with one identity system. The judges will be looking for tangible creative outputs that have transformed businesses by resulting in operational efficiencies, improved customer/employee experiences and revenue growth, for example. -
2203 - Spatial
Design transformation driven by changes to a physical environment. Includes offices, workplaces, public institutions and spaces, travel networks, retail spaces, installations, exhibitions etc. The judges will be looking for tangible creative outputs that have transformed how staff, customers and the public interact or use the space, and how this has driven brand awareness and/or revenue growth, for example.
Digital (2)
Operational (2)
Jury
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- Lou Downe (President)
- Founder & Director
- The School of Good Services
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- Habib Khan
- Founder & Director
- Meristem Design
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- James Leach
- Client Innovation Director
- Accenture
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- Julia Liberati
- Head of Design
- Tatil Design
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- Marc Ligeti
- Lead Designer
- Creuna / Knowit
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- Johan Pihl
- Executive Creative Director
- Doconomy / FARM
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- Tomomi Sayuda
- Design Researcher
- University of Tokyo
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- Pops KV Sridhar
- Global Chief Creative Officer
- Nihilent HyperCollective
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- Felicity Stevens
- Strategy Director
- Alt Group