Film Jury
- D&AD Awards 2025
Film advertising for all platforms. Includes social, TV/VOD and cinema commercials for B2B and B2C, fashion films, awareness campaigns and public service announcements.
NoneHave a look at the subcategories below and download the entry kit for more information.
Visit D&AD Awards for translated versions.
Subcategories
You can enter your work in the following subcategories.
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1101 - Social Commercial Campaigns
Commercial film campaigns created for social media platforms. -
1102 - Social Commercials 15 Seconds and Under
Commercial films 15 seconds long or less, and created for social media platforms, for example, Instagram, Youtube or TikTok. -
1103 - Social Commercials Over 15 Seconds
Commercial films over 15 seconds long and created for social media platforms, for example, Instagram, Youtube or TikTok. -
1104 - TV/VOD Commercial Campaigns
Commercial film campaigns created for TV, VOD or both. -
1105 - TV/VOD Commercials 15 Seconds and Under
Commercial films 15 seconds long or less, and created for TV, VOD or both. -
1106 - TV/VOD Commercials 16 - 180 Seconds
Commercial film between 16 - 180 seconds long and created for TV, VOD or both. -
1107 - TV/VOD Commercials Over 180 seconds
Commercial film over 180 Seconds long and created for TV, VOD or both. -
1108 - Cinema Commercial Campaigns
Commercial film campaigns created for cinema. -
1109 - Cinema Commercials 15 Seconds and Under
Commercial films 15 seconds long or less, and created for viewing in cinemas. -
1110 - Cinema Commercials 16 - 180 Seconds
Commercial film between 16 - 180 seconds long and created for viewing in cinemas. -
1111 - Cinema Commercials Over 180 seconds
Commercial film over 180 Seconds long and created for viewing in cinemas. -
1112 - Corporate
Film advertising primarily designed for corporate use. May be shown on the intranet, in company newsletters, on site visits or at company conferences, for example. -
1113 - Fashion
Film advertising for fashion brands. For example, campaign films, branded films and runway shows. From high street fashion to couture, accessories to beauty. -
1114 - Out-of-Home
Film advertising primarily designed to be shown on screens outside the home. For example in window displays, stores, on buildings, at exhibitions, festivals and sporting events. Work created for cinema should be entered into the dedicated cinema subcategories. -
1115 - User Generated Content (UGC)
Film advertising or commercials created using User Generated Content (UGC), including documentary style content. -
1116 - Innovation
Film advertising that pushes the boundaries of the medium by implementing new ideas, methods of storytelling or technology, including XR and emerging technologies such as AI. -
1117 - Interactive
Film advertising that prompts interaction from the viewer. This may include the use of a second screen where devices are used in parallel. -
1118 - Tactical
Film advertising that uses the popularity of a specific news story or event to generate maximum coverage for the brand. -
1119 - Creative Use of Budget
Work that brings a creative idea to life, where the output exceeds expectations set by a low budget. Includes pro bono work. You will need to state the production budget and justify your reasons for entering here. If the work was done pro bono, you will need to state the total spend.