Impact Jury
- D&AD Awards 2022
Communications, designs and initiatives that have had a beneficial and proven impact on the world.
Work must be commercially released and you must be able to evidence the impact it's had. Re-entry into this category year-on-year is permitted if you can show that additional impact has been created and submit work into the Sustained Solution subcategory. When entering Impact you have the chance to win up to a Black Pencil and are eligible for all other categories within D&AD Awards, except Future Impact.
The Impact Council will all be participating in the first round of judging.
Since 1962, D&AD has been inspiring a community of creative thinkers by celebrating and stimulating the finest in design and advertising. The D&AD Awards are recognised globally as the ultimate creative accolade, entered and attended by the best from around the world.
Learn more about D&AD Awards here.
Subcategories
You can enter your work in the following subcategories.
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6001 - Advertising
Creative communications, engagements and experiences that have resulted in behavioural, environmental, social or policy change and are benefiting society. -
6002 - Design
Designs that have resulted in behavioural, environmental, social or policy change and are benefiting society. Could be a product, digital or service design that has improved circumstances, access or quality of life. -
6003 - Initiative
Acts or strategies that have resulted in behavioural, environmental, social or policy change and are benefiting society. Includes business initiatives, community projects and service innovations. -
6004 - Local Solution
For campaigns, products, service designs and initiatives that are benefiting a specific region or local area such as a neighbourhood, village, town or city. -
6005 - Sustained Solution
Campaigns, designs and initiatives that have updated an original idea and pushed it forward, generating sustained behavioural, environmental, social or policy change over time. The work must have been launched prior to 1 January 2019 and be active within the current eligibility window for this category (1 January 2019 - 18 April 2022). Work does not need to have been submitted previously into D&AD Impact or Creativity for Good. -
6006 - Upstream Innovation
Solutions designed to fit within a circular system, where an upstream innovation approach has been applied and waste is being prevented. For solutions that are reusable, returnable, recyclable or compostable. A fifth judging criteria applies to this subcategory: Is the design circular? The design must take an upstream innovation approach i.e. there is a genuine need for the product and it can be reused, returned, recycled or composted. -
6007 - Collaboration
Work created from a collaboration between two or more parties, that's resulted in behavioural, environmental, social or policy change. -
6008 - Creative Use of Budget
Work that brings a creative idea to life, where the output exceeds expectations set by a low budget. Includes pro bono work. You will need to state the production budget and justify your reasons for entering here.
Advertising (10)
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Shutter Ads
- Impact
- Impact
- Advertising
- 2022
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The Lost Class
- Impact
- Impact
- Advertising
- 2022
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Abolish §219a
- Impact
- Impact
- Advertising
- 2022
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As Early As Five
- Impact
- Impact
- Advertising
- 2022
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Don't Choose Extinction
- Impact
- Impact
- Advertising
- 2022
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Fearless Night
- Impact
- Impact
- Advertising
- 2022
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Motherland Pride
- Impact
- Impact
- Advertising
- 2022
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Super.Human.
- Impact
- Impact
- Advertising
- 2022
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Wasteminster
- Impact
- Impact
- Advertising
- 2022
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WeThe15
- Impact
- Impact
- Advertising
- 2022
Collaboration (6)
Creative Use of Budget (3)
Design (10)
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Awa
- Impact
- Impact
- Design
- 2022
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Tough Turban
- Impact
- Impact
- Design
- 2022
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WaterLight
- Impact
- Impact
- Design
- 2022
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Lexend
- Impact
- Impact
- Design
- 2022
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Real Tone
- Impact
- Impact
- Design
- 2022
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Fingerspelling.xyz
- Impact
- Impact
- Design
- 2022
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Google - Auditorial
- Impact
- Impact
- Design
- 2022
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Hope Reef
- Impact
- Impact
- Design
- 2022
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Sick Beats
- Impact
- Impact
- Design
- 2022
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Tune Out Pain
- Impact
- Impact
- Design
- 2022
Initiative (8)
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The Bread Exam
- Impact
- Impact
- Initiative
- 2022
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VB Solar Exchange
- Impact
- Impact
- Initiative
- 2022
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Don't Choose Extinction
- Impact
- Impact
- Initiative
- 2022
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Google Black-Owned Friday
- Impact
- Impact
- Initiative
- 2022
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Hopeline19
- Impact
- Impact
- Initiative
- 2022
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The Planet vs
- Impact
- Impact
- Initiative
- 2022
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Tough Turban
- Impact
- Impact
- Initiative
- 2022
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WaterLight
- Impact
- Impact
- Initiative
- 2022
Local Solution (7)
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The Killer Pack
- Impact
- Impact
- Local Solution
- 2022
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Diia
- Impact
- Impact
- Local Solution
- 2022
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Piñatex
- Impact
- Impact
- Local Solution
- 2022
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The Elections Edition
- Impact
- Impact
- Local Solution
- 2022
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WaterLight
- Impact
- Impact
- Local Solution
- 2022
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Malnutrition Facts
- Impact
- Impact
- Local Solution
- 2022
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The Nominate Me Selfie
- Impact
- Impact
- Local Solution
- 2022
Sustained Solution (5)
Jury
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- Thomas Kolster (President)
- Marketing Activist, Author & Speaker
- Goodvertising
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- Ben Akers
- Co-Founder / Founder
- Talk Club / Made with +
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- Deborah Alden
- Advisor & Strategist
- Transformation & Innovation
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- Ghida Anani
- Founder & Director
- ABAAD - Resource Centre for Gender Equality
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- Alejandro Canciobello
- SVP, Creative Director
- Moon Rabbit
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- Joanna Catalano
- Chief Growth Officer
- Piano
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- Paco Conde
- Chief Creative Officer & Co-Founder
- Activista
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- Kate Davies
- Director of Brand Marketing
- The Guardian
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- ElsaMarie DSilva
- Founder
- Red Dot Foundation
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- Kerstin Emhoff
- Producer & Chief Executive Officer
- PRETTYBIRD Culver City
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- Tom Evans
- Co-Founder
- Behaviour.
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- Roshi Givechi
- Independent Consultant
- Design Strategist & Storyteller
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- Tim Hawkey
- Chief Creative Officer
- Area 23, An IPG Health Company
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- Harsh Kapadia
- Chief Creative Officer
- MRM
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- Jiabao Li
- Assistant Professor, Artist
- The University of Texas
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- Remco Marinus
- Creative Director and Partner
- Havas Lemz
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- Melissa Mbugua
- Co-Director
- Africa Podfest & NBO Film Festival
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- Tayo Medupin
- Design Strategist
- Hello Brave
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- Ali Rez
- Regional Executive Creative Director
- Impact BBDO Middle East and Pakistan
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- Tom Richards
- Co-Global CCO
- 21GRAMS New York
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- Claudia Romo Edelman
- Special Advisor
- We Are All Human
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- Aline Santos Farhat
- EVP Global Marketing & Global Head of D & I
- Unilever
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- Sydney Scott Sam
- Founder
- Workspace Global
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- Billy Seabrook
- Global Chief Design Officer
- IBM Consulting
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- Ruchi Sharma
- Founder / Chief Creative Officer
- HumanSense
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- Ariana Stolarz
- Managing Director, Accenture Interactive
- Accenture
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- Kwame Taylor-Hayford
- Co-Founder
- Kin
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- Renato Winnig
- Global Head of Branding and Creative Direction
- Natura