Briefing Your Creative Team
Learn how to create smart briefs that inspire great creative work.
Learn how to create smart briefs that inspire great creative work.
Learn how to streamline your strategic instincts and apply them to brand challenges.
Discover the fundamentals of strategy and build your skills as a creative strategist.
Learn how to use strategy to understand your audience and connect with them.
A full course exploring creative strategy that wins audiences hearts and minds.
Charlie Wilson
CCO, ECD
EM&C Creative Consulting
Emma de la Fosse
Chief Creative Officer
Ogilvy & Mather London
Kit Altin
Chief Strategy Officer
The Gate London
Uri Baruchin
Founder
UBCS
Kit gave a great workshop, there was a lot of useful and practical techniques and methods to take home with. I thoroughly enjoyed it.
View this courseEye opening reminder of how important a brief is; it’s a work of creatives not a tick box form.
View this courseI thought this course was brilliant, it took us out of our everyday job, it really reminded me of why I have moved into the role that I now work in. Inspiring our team mate really resonated to me and my role. You can tell the facilitator has and still works in Design, we could all resonate with the same issues, frustrations as well as the success and joy of being a creative.
View this courseA great session that offered me some fresh perspective on the challenges of storytelling especially in a commercial setting.
View this courseDistilling strategy into three guiding principles for each step in the process.
View this courseA very interesting take of creative strategy and breaking it down to granular but also broad thinking in order to create a successful execution.
View this courseinformative, challenging, made me question everything I thought I knew about briefs - it changed my view.
View this courseUri was simply fabulous! He did a fantastic job of distilling complex topics into succinct and pragmatic principles.
View this courseVery informative, a lot of new ideas thrown at me and I left with a lot to think about and read further.
View this courseI really enjoyed this course and would recommend it to anyone getting started in strategy. It was great to hear from a range of strategists who specialise in different parts of strategy and has motivated me to start thinking of which part of strategy interests me the most. I have taken so many notes and can't wait to use them in my career.
View this courseEntertaining and informative. Feel like I’ll produce better work as a result of the 3hrs. Thanks!
View this course