Digital, Marketing & PR

Tackle the ever-expanding digital ecosystem with our roster of specialised Masterclasses, helping you stay up to date with the latest tech and explore most effective ways to engage with your audiences.

Team

Building an Earned Media Strategy for PR for Teams

Help your team make the most of any creative ideas through the power of earned media.

in-person
Creating Solutions With Emerging Technology

Learn to execute creative campaigns with emerging technology when solving briefs for your clients.

online
Emotions in Video Storytelling

Learn to create quality brand video content with storytelling that captures attention and inspires action

online
How to integrate AI into businesses and teams

Develop strategies to guide your team and organisation in leveraging AI.

online
Making Magic Through Media: Impactful ideas for digital, social & physical media

Learn to choose the right media platform to maximise the impact of your creative ideas.

in-person
Creating Impact With Outdoor Advertising with Global

Create more impactful and memorable outdoor advertising.

on-demand
Digital Product Innovation

A disrupter’s guide to thinking big and making digital products, in just one hour.

on-demand
Enter the World of Gaming

Get to grips with gaming and how to successfully embed your brand into the ever-growing ecosystem.

on-demand

Course leaders

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Becky McOwen-Banks

ECD, Creative X Global

Meta (Magnit Global)
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carl prechezer

CEO

Unit Creative Ltd
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Charlie Wilson

CCO, ECD

EM&C Creative Consulting
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chris bamford

Earned Creative Director

McCann
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Emma de la Fosse

Chief Creative Officer

Ogilvy & Mather London
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Jo Carr

Co-Founder & Managing Partner

Hope&Glory
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Min-Wei Lee

Creative Strategist

The Mill
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Shama Rahman

CEO

NeuroCreate

Testimonials

A detailed explanation of how your brand can "spawn" into the gaming/meta world, by approaching consumers like music fans, in that each one is different. Know your product or know your audience before you create/advertise within the sector. And remember its only going to get bigger, just don't join in like dad's dancing…

Kyle

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Great interactive workshop. It was led by our discussions in the breakout rooms which made it very hands on.

Evelyn, Graphic Designer

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A great session that offered me some fresh perspective on the challenges of storytelling especially in a commercial setting.

Will, Designer

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An informative and insightful introduction to storytelling that made me want to dive in further in my own time.

Toby, Midweight Designer

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I absolutely loved this Masterclass and will try to bring the learnings into all the ideas I do going forward. Just what I wanted!

Julien Hunt, Creative

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I really appreciate that the masterclass was mostly based on real examples that were well explained and analysed.

Carola, Junior Creative

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Building an Earned Media Strategy for PR for Teams

Creating Solutions With Emerging Technology

Emotions in Video Storytelling

How to integrate AI into businesses and teams

Making Magic Through Media: Impactful ideas for digital, social & physical media

Creating Impact With Outdoor Advertising with Global

Digital Product Innovation

Enter the World of Gaming

Course leaders

Testimonials

Subjects