Copywriting

Will was inspiring and engaging throughout all the sessions, using varied content to bring his thoughts to life.

I really enjoyed the sessions. They were well thought out, thought-provoking and incredibly interesting. I can see myself applying so many of the techniques in my day to day work. Really well presented with lots of brilliant activities & interaction.

I thought the course leader was fab, he really got you to think creatively and the examples he used were brill also, it's really given a great new fresh perspective on copy.

Absolutely feel like I'm equipped with the creative thinking techniques to create more compelling copywriting.

Fantastic course & Will has a great technique for introducing ways of thinking about approaches & writing.

I thought Will was fab, he really got you to think creatively and the examples he used were brill also, it's really given a great new fresh perspective on copy.

Really thought-provoking and had a lot of practical exercises mixed in which was excellent as it allowed me to practise writing and see ways to improve my copywriting skills.

Best creative workshop I've done. Highly recommended.

The Fundamentals in Copywriting class led by Will Awdry was phenomenal. Worth the money. Worth the time. All very practical, I used something new every week. Thank you!!

What a brilliant day. I feel very lucky to have been able to attend. Definitely learnt a lot.

I wasn't sure what to expect but this masterclass definitely exceeded any expectations I had, and I wouldn't hesitate to recommend it to any copywriters at any stage of their career. I left feeling very encouraged and armed with lots of brilliant new ways to approach and adapt creative ideas and issues in my work.

Will was inspiring and engaging throughout all the sessions, using varied content to bring his thoughts to life.