Think, Plan, Act: Train Your Team to Be Strategic
Help your team streamline their strategic instincts and apply them to brand challenges.
Follow this masterclass to get an email the next time it's scheduled.
Follow this masterclass to get an email the next time it's scheduled.
Collide strategic thinking with creative genius in this short and sharp 3-hour workshop. Your team will learn how to think their way out of problems, overcome creative hurdles and prioritise ideas that really make a difference. A pragmatic approach that’s perfect for creatives looking to bake strategy into their ideas early on, leaders looking to gain focus and strategists at any stage of their career.
Does anyone in your team think things through before doing them? Have they ever sized up alternatives in the face of a dilemma, or examined the bigger picture? If yes, then they’ve got the strategy instinct. In this masterclass, they’ll learn how to develop, hone and train that instinct.
This Masterclass believes being strategic greatly increases chances of success. Used well, it also alleviates some of the pain which comes with any collaborative effort. During this 3-hour session, learn how to apply strategic thinking to any creative brief, design challenge or business problem your organisation is looking to solve. Whether your team is made up of creatives, planners, marketers, business leaders,consultants, or a mix of them all, this course will help you combine strategy and creativity - which is imperative when seeking breakthrough solutions.
Strategy is an ancient discipline integral to any human enterprise. The higher the stakes, the more instinctively strategic we’ll be about a situation. In our work life, the stakes could be very high indeed. Strategy is a best friend for the journey. It guides plans for achieving goals. It saves time and resources by eliminating possibilities and enhancing adaptability. It can even point people to the right tactical response at the right moment.
We will look at some of the fundamental ideas driving strategy, avoid the buzzwords and fluffed up language that frequently cloud this essential discipline and skillset, and take a pragmatic approach to strategic thinking, planning, and acting.
Who it's for:
Creative professionals who want to be more strategic
Strategists, planners and consultants who want deeper insight into the principles of the craft
Leaders who want to give their teams a greater sense of focus and purpose
Anyone navigating our messy world themselves or helping clients do so, looking for better solutions that work
By the end of this workshop your team will:
Help your understanding, plan of action and creative solutions stay tightly integrated
Use strategy to make ideas better, and ideas to make strategy better
Identify the principles and win conditions driving marketing and creative projects
Our team training courses can be customised to suit the needs of your business. Contact us to discuss tailoring for location, class size, learning aims and more.
Learn how to create smart briefs that inspire great creative work.
Help your teams optimise and refine their briefing processes.
Learn how to choose the best media platform to execute your team’s creative idea
Learn how to streamline your strategic instincts and apply them to brand challenges.
Discover the fundamentals of strategy and build your skills as a creative strategist.
Learn how to use strategy to understand your audience and connect with them.
A full course exploring creative strategy that wins audiences hearts and minds.
A very interesting take of creative strategy and breaking it down to granular but also broad thinking in order to create a successful execution.
Uri was simply fabulous! He did a fantastic job of distilling complex topics into succinct and pragmatic principles.
Distilling strategy into three guiding principles for each step in the process.
A great session that offered me some fresh perspective on the challenges of storytelling especially in a commercial setting.
If you're interested in learning more about any of our Masterclasses, or have any related queries, please leave your details below and someone will be in touch shortly.