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Diagram of Rare Words

Award: Shortlist

Shortlist / Illustration / Posters / 2024

Puhui Font is launching a rare words database in 2023。
We consider that the rare words have strong regional characteristics and are an important part of Chinese folk culture, because the rare words themselves are difficult to read and understand, we have used the form of " Diagram of rare words" to let people know the rare words by looking at the pictures, using pioneering and modern shapes to express the meanings of the rare words, and then combining them with traditional Chinese folk colors and patterns to speak of the folk culture that is gradually being forgotten.

  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words
  • Diagram of Rare Words

What did the judges have to say?

The design, the colours and the patterns were pushed in a very pleasing and interesting, unexpected way.

Mickaël Mehala, Illustrator, Black Childish