Capa vs War
Award: Graphite Pencil
Graphite Pencil / Press & Outdoor / Poster Campaigns / 2024
Award: Graphite Pencil
Graphite Pencil / Writing for Advertising / Outdoor
Award: Shortlist
Shortlist / Press & Outdoor / Press Campaigns
"Capa vs War” was born from the observation that images captured in the first half of the 20th century by war photographer and photojournalist, Robert Capa, could be mistaken as photos of ongoing armed conflicts.
By curating a selection that better showcases this visual ambiguity, the campaign uses pictures and headlines to question and provoke a comparison between our present, and mankind’s violent past of global scale conflicts. With this correlation, we crafted a message that voices a demand for today’s peace through the work of one of history’s greatest photographers.
