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Bigger Christmas Trees

Award: Shortlist

Shortlist / Press & Outdoor / Poster Adverts / 2024

One of the world’s greatest living artists, David Hockney collaborated with Apple to unveil UK's largest free art display during the holidays.

The event transformed London's Battersea Power Station chimneys into a canvas for Hockney's mesmerizing animations and a unique iPad product demo.

As a celebration of the 84 yr old artist’s innovative approach to drawing on iPad Pro with Apple Pencil it was covered by every mainstream news in England, building a deeper affinity with Apple & becoming an annual Christmas tradition on the London skyline featuring various iconic artists creating on iPad.

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