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LOEWE Botanical

Award: Wood Pencil

Wood Pencil / Luxury / Film & Motion / 2024

Actresses Úrsula Corberó and Greta Lee star alongside actor and Brand Ambassador Stéphane Bak in a campaign that celebrates the symbiotic connection between LOEWE Perfumes and the natural world. The campaign marks the release of LOEWE Aire Anthesis: a unisex fragrance and the first in a new generation of scents. The film explores the ways natural phenomena evoke an emotional reaction.