Transparency Card
Award: Yellow Pencil
Yellow Pencil / Digital Design / Use of Data / 2024
Award: Yellow Pencil
Yellow Pencil / Digital & Social / Mobile
Award: Wood Pencil
Wood Pencil / Impact / Design
Award: Shortlist
Shortlist / Media / Mobile Devices
Award: Shortlist
Shortlist / Digital & Social / Use of Data
The Transparency Card accesses government databases and sends notifications when politicians spend taxpayers’ money. It mimics a familiar way for people to track personal credit card spending. For example, if a politician spends $23,000 on a private jet, a real-time push notification is received.
The Transparency Card uses features native to phones to relay this information in the most straightforward format possible. Every Brazilian with a phone is transformed into a potential watchdog of public money, simplifying and democratising access to this complex data.
What did the judges have to say?
Using technology to increase transparency in politics? Making it actually useful and helping to improve society? Just brilliant.
Kyoko Yonezawa, Head of Innovation, TBWA\HAKUHODO
This idea empowers people to hold the government accountable. Most of all, it can influence how they vote and ultimately change the trajectory of Brazil.
Nkanyezi Masango, Chief Creative Officer, Dentsu Creative South Africa