Sense
Award: Shortlist
Shortlist / Branding / Micro Enterprise / New Branding Schemes / 2024
In a world where most sexual wellness and contraceptive products are designed to blend in, SENSE was looking for a strong and spicy brand to both stand out in the retail aisle, and be at home in the bedroom for their North American product launch.
We worked closely with SENSE co-founders to develop a bold visual identity, tantalizing product packaging, and sultry brand voice (playfully dubbed "Body Language"), to dare we say, touch every piece of this brand.
The design system begs to be played with, and the visuals shine on the shelf amid the darker tones of sexual wellness competitors.
