Real Food
Award: Shortlist
Shortlist / Graphic Design / Integrated / 2024
real food is a restaurant that focuses on health and taste, and impresses consumers with real materials and real attitudes.The creative point of the brand logo is that the logo is both Chinese characters and English letters. The Chinese word "food" means "real", and the Chinese word "real" means "food". The graphics on the packaging bag combine the English name of the brand-real food-with tomatoes, carrots, eggplant and peppers to form a complete ingredient. I hope this could form a more outstanding visual experience through this direct combination of the text and graphics.
