Carol for Charity
Award: Shortlist
Shortlist / Radio & Audio / Tactical / 2024
Award: Shortlist
Shortlist / Direct / Radio & Audio
Carol of the Bells has been bringing Xmas mood for more than 100 years. But you may not know that this song came from Ukraine. It is based on a traditional Ukrainian folk song arranged by Ukrainian composer Mykola Leontovych in 1914.
We turned this famous Xmas carol into a donation platform using Shazam, to help Ukrainian children. Carol of the Bells was transformed into Carol for Charity.
We created a new version of the famous Carol. The song asked people to shazam itself. Whenever people head this song they could shazam it. And immediately donated to children in just a couple of clicks.