Dr. Rick
Award: Wood Pencil
Wood Pencil / Film / TV/VOD Commercial Campaigns / 2024
Dr. Rick is a Parenta-Life Coach. His, very niche job is to help young people from turning into their parents when they buy a home. It’s a condition called “Parentamorphosis” and it has become his life’s work. Dr. Rick’s passion is rooted in personal experience. He, too, was a sufferer. But he made it through. And now he’s here to help people in the throes of the same disorder that once threatened to ruin his life.
Parental triggers are around every corner. In these films, we watch as Dr. Rick tries to save people from themselves. Sometimes successfully.
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