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Benee – Bagels

Award: Wood Pencil

Wood Pencil / Radio & Audio / Entertainment / 2024

Award: Shortlist

Shortlist / Radio & Audio / Innovation

Award: Shortlist

Shortlist / Health & Wellbeing / Radio & Audio

Award: Shortlist

Shortlist / Health & Wellbeing / Film

Award: Shortlist

Shortlist / PR / Entertainment

Bagels by BENEE is a ground-breaking collaboration between music and neuroscience to create a tool to help the one in four young New Zealanders suffering anxiety.

Pairing New Zealand's biggest music star with a team of neuroscientists, we created a pop song that can reduce anxiety in listeners.

Credits

Entrant Company

Client

Advertising Agency

Design Agency

Production Company

Country

Agency Senior Designer

Art Director

Copywriter

Creative Director

Deputy Head of Integrated Production

Design Lead

Director

Senior Art Director

Senior Copywriter

Brand Communications Manager

Brand Engagement Specialist

Brand Marketing Manager

Brand Partnerships Director

Category Services Manager

Chief Brand & Communications Officer

Chief Client Officer

Chief Executive Officer

Chief Marketing Officer

Client Communications Manager

Communications Manager

Executive Manager

Group Business Director

Head of Strategic Planning

Marketing Manager

Press Officer

Senior Business Manager

Senior Media Specialist

Senior Strategist

Social Media Manager

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