New York Pavements
Shortlist / Writing for Design / Storytelling / 2024
Outside The Glasshouse is a vinyl concept album created as a vehicle to raise awareness of middle aged male suicide (the highest group in the UK), telling the story of a man falling through the cracks of his mundane life, rejected by his wife, his boss and his lover in his quest for solace.
A written summary of the storyline was required for the inner sleeve and as a short piece on the back cover, both had to convey the lead character's sense of alienation and loneliness.
Promotion of the album was coordinated to raise profile and funding for suicide prevention charity Andy's Man Club