Inflation Cookbook
Award: Yellow Pencil
Yellow Pencil / Commerce / Use of Data / 2024
Award: Graphite Pencil
Graphite Pencil / Digital & Social / Use of Data
Award: Wood Pencil
Wood Pencil / Digital Design / Use of Data
Award: Shortlist
Shortlist / Experiential / Retail Activations
Award: Shortlist
Shortlist / Graphic Design / Websites & Apps
Award: Shortlist
Shortlist / Direct / Digital
Inflation Cookbook is a digital grocery shopping tool that tracks real-time food pricing to help Canadians get inflation out of their cart. It addresses the complex challenge of price volatility in the industry by harnessing real-time data, tracking weekly price fluctuations of 400+ key ingredients across retailers at 80+ locations nationwide.