Breast Cancer Simulator Pad
Shortlist / Product Design / Promotional / 2023
Breast Cancer Simulator Pad is the first bra pad that turns every bra into a breast cancer-detecting simulator. It is a co-patented innovation between Sabina and its agency. The bra pad used medical data from Thanyarak Breast Center to simulate the feel of cancerous tumours in areas where they are most commonly found. People can press around the bra as they would with their own breasts, and learn how a cancerous lump feels. The pad is designed to work seamlessly with any bra that has inserts, and doesn't affect the functionality or aesthetic of the product.
What did the judges have to say?
This product provides cancer awareness and makes that knowledge accessible to the general public. It is cheap and simple yet can save so many lives in the long term.
Rolyn Lomocso, Senior Industrial Design Specialist, Design Center of the Philippines