Utah Jazz
Award: Graphite Pencil
Graphite Pencil / Branding / Campaign Branding / 2023
Studio Dumbar/DEPT® worked on a campaign for the Utah Jazz basketball team surrounding the 2022 NBA playoffs. The campaign celebrated the prestige of the playoffs, the natural grandeur of Utah, and the common ground between jazz and basketball: rhythm and sound, movement and flow, synergy and individual expression. The sophisticated, confident tone ensured that Utah Jazz stood out in the playoffs and appealed to their dedicated fans.
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