New Identity for Forskningsrådet
Graphite Pencil / Graphic Design / Integrated / 2023
Shortlist / Branding / Large Enterprise / Brand Refresh
The Research Council of Norway allocates approximately $1 billion annually to fund research and scientific advancement. By connecting research communities with resources, businesses, and government agencies, it facilitates real-world change and transformation. The task was to merge the council with its 38 sub-brands into a cohesive entity that would effectively communicate its role as a connector in four different languages, while also reducing unnecessary expenses. While doing so, ANTI needed to ensure that each sub-brand retained its distinct identity and was capable of standing out on its own.