For All Life's Moments

In this spot for John Lewis & Partners, a father takes his newborn daughter home from the hospital and, as the late nights, stained clothes, and loud crying ensue, viewers get to see their relationship grow through the years. As the young girl gets older, we see all the milestone moments that parents go through – first words, steps, mealtimes, even mundane trips to the supermarket. In the final scene, the father drops his daughter off for her first day at school.