Help Changes Everything
Award: Shortlist
Shortlist / Visual Effects / Use of AI / 2023
Inspired by public murals found in neighbourhood streets across the US, ArtClass used artificial intelligence to aggregate a single, universal community aesthetic to depict real GoFundMe stories from 2022. To take things to the next level, the mural was transformed into an emotive film. It starts on a typical street, shot in live action. Then, moving through a half-painted wall, the static mural comes to life in motion. Every single frame of the film was created using a unique combination of AI technologies, with each scene visually transforming frame by frame for the better as donations impact the world.
