The Ball of Yarn
Wood Pencil / Cinematography / Short Form / 2023
Shortlist / Sound Design & Use of Music / Existing Music
For the launch of the 2022 FIFA World Cup, the sports betting operator Winamax decided to take the market by storm to stand out from the crowd. How? By not talking about football or the World Cup like other operators, but only about what drives the players: the instinctive desire to win. The Ball of Yarn is a film that illustrates this desire through a crazy chase between a crowd dressed in cat masks and a gigantic ball of red wool that runs down a city’s streets.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.