Eames Institute of Infinite Curiosity
Yellow Pencil / Branding / SME / Logos / 2023
Graphite Pencil / Branding / SME / New Branding Schemes
The Eames Institute of Infinite Curiosity is a non-profit organisation dedicated to bringing Ray and Charles Eames’ iconic methodologies to life, while equipping everyone with the lessons of Charles and Ray Eames so that anyone can use design to solve problems. The branding is centred around ‘the curious e’, a symbol that embodies infinite curiosity in its dynamic configurations. The logo has the ability to shift its gaze in order to observe its context, emphasise content, and carry on the Eames’ legacy of spirited discovery.
What did the judges have to say?
It ticks all the boxes and more: a brilliant idea that is fit for purpose and beautifully crafted. And it makes you smile!
Astrid Stavro, VP CD, Collins
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