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Winamax - The Lift

Award: Graphite Pencil

Graphite Pencil / Production Design / Film / 2022

Award: Wood Pencil

Wood Pencil / Visual Effects / Practical Effects

Award: Shortlist

Shortlist / Sound Design & Use of Music / Existing Music

Award: Shortlist

Shortlist / Direction / Film

Award: Shortlist

Shortlist / Editing / Visual Effects

The Lift reinvented the codes of the gambling sector by showing how the gambler in the film wanted to use his winnings to treat his mother. After winning an online sports bet, a son sends his mother on a unique elevator ride. It causes quite a bit of damage along the way and becomes an emotional ride for the mother, until she settles into the plane at the height of her happiness. Scored to the sound of If I Can Dream by Elvis Presley, the epic adventure is told with a touch of humour.