Proper Dining
Wood Pencil / Press & Outdoor / Poster Campaigns / 2022
Wood Pencil / Press & Outdoor / Press Campaigns
Shortlist / Photography / Staged Image
As people dined in the streets during lockdown, people were faced with uncomfortable positions, improvised furniture and questionable hygiene practices, making the whole street dining thing a not-so-pleasant experience. Burger King customers were photographed in the streets as they adapted to outdoor dining, which formed the basis of a campaign that launched with the reopening of Burger King restaurants. The campaign celebrated the fact that the days of eating a Whopper next to a dog enviously staring at your lunch were finally over.
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