Proper Dining
Award: Wood Pencil
Wood Pencil / Press & Outdoor / Poster Campaigns / 2022
Award: Wood Pencil
Wood Pencil / Press & Outdoor / Press Campaigns
Award: Shortlist
Shortlist / Photography / Staged Image
As people dined in the streets during lockdown, people were faced with uncomfortable positions, improvised furniture and questionable hygiene practices, making the whole street dining thing a not-so-pleasant experience. Burger King customers were photographed in the streets as they adapted to outdoor dining, which formed the basis of a campaign that launched with the reopening of Burger King restaurants. The campaign celebrated the fact that the days of eating a Whopper next to a dog enviously staring at your lunch were finally over.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.