Prada FW 2022 Menswear Invitation
Award: Wood Pencil
Wood Pencil / Graphic Design / Direct Mail / 2022
Zak Group designed the invitations for the Prada Fall/Winter 2022 Menswear show. The invitation takes the form of a set of classic white cotton pyjamas with the invitation text printed directly on the garment. For the text, Zak Group introduced a customised secondary typeface by Chi-Long Trieu. Printed on the front of the pyjamas, the type is illustrated by Peter De Potter, whose work is also featured on the back of the sleepwear accompanying the Prada logotype.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.