Revive, Renault
Award: Shortlist
Shortlist / Branding / Logos / 2022
Award: Shortlist
Shortlist / Branding / Brand Refresh
Renault had always been associated with life’s milestones. It now needed to become a symbol of life’s emotions. Gone are the days of cars being cold, metal and stoic – it was time to make the brand feel alive again. By drawing on Renault’s heritage, taking the familiar further and playing with its shapes, Landor & Fitch created a brand that feels renewed and reflects modern life.
