Songkran Stranger - TikTok Interactive Film
Award: Wood Pencil
Wood Pencil / Film / Interactive / 2022
TikTok brought the cancelled Songkran festival to the world by innovating its unique features and releasing Songkran Stranger, its first interactive film. Any user in the country could participate in the storyline and star alongside a famous actor in Thailand, allowing everyone to join in with the biggest Songkran festival ever.
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